Tulane University Prevention Research Center Print Design
Print Booklet
Retail Poster
Consumer Pamphlets
Project: Consumer Print Booklet
Objective: Develop an informational booklet that deals with healthy living and lifestyles
Remarks: Interesting initiative for African-American target population; booklet contained simple tips for living more healthily
Features: Culturally relevant content and hand-drawn illustrations
Project: Retail Poster
Objective: Design poster for display in social gathering places (barbershops, beauty salons) of African-Americans to encourage discussions of healthy living
Remarks: Leveraged design of booklet
Features: Culturally relevant content and hand-drawn illustration
Project: Consumer Pamphlets
Objective: Promote preparation of healthy meals that are good for health to an African-American target population
Remarks: Utilized healthy living booklet as ‘distribution’ channel for recipe cards with easy-to-prepare meals
Features: Culturally relevant content
