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Stryker  Web and Print Design

About Stryker Home Page Rothman Banner Ad Johnny Bench Joint Seminar Ad Hip Pain Ad
About Stryker Website

Consumer Website

Rothman Banner Ad

Online Banner

Johnny Bench Joint Seminar Print Ad

Print Advertisement

Hip Pain Print Ad

Print Advertisement

Project: Consumer Website

Objective: Create new website that aligns the brands of the Hip, Knee, and Shoulder Stryker product lines

Remarks: AboutStryker.com reflects a cohesive design that incorporates simple to use navigation and functionality

Features: Find an Orthopedic Surgeon tool that searches by zip code

Visit the About Stryker Website »

Project: Co-Op Online Banner Advertising

Objective: Conduct pilot study of online advertising for Rothman Institute in reaching potential patients in a neighboring state

Remarks: Designed / placed tile ad, developed a micro site, and tracked performance of initiative with increasing the amount of patient appointments and referrals

Features: Flash application

Visit the Rothman Institute Online Banner »

Project: Print Advertisement

Objective: Design ad that can be localized to publicize Stryker joint pain seminars

Remarks: Ad utilized well-known baseball player Johnny Bench, a spokes person for Styker

Features: Localization ‘zone’ for ease in customizing

Project: Print Advertisement

Objective: Design ad that promotes a Stryker licensed device for the Cormet Hip Resurfacing procedure

Remarks: Ad required careful copywriting and attention to required legal disclosures

Features: Straight-forward execution of established brand standards