by Adam Clarke

Going Mobile: Ochsner ER Wait Times

Not long ago, Ochsner launched its Emergency Room Wait Times feature that lists and updates the wait times across Ochsner’s medical network so that you can make the best choice for fast access to excellent care. Great idea.

Better idea? Make it mobile. Dynamic content is why web browsers entered the mobile arena. Also, wherever an emergency occurs, someone has a cell phone in a pocket or purse. You don’t have to walk away from someone who’s injured or wait for a computer to wake up. Instant info gives instant help.
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by Melanie Johanson

The Art of Illustration

Last week, Mudbug Media bought the designers something fun to play around with, the new Wacom Intuous 4 Tablet. Luckily it showed up just in time for an interesting illustration project I just started. For anyone who isn’t familiar with how Illustrator works this might not seem like a big deal, but for a designer like myself who prefers using hand-drawn illustrations, it means the world.

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by Melanie Johanson

Hello, World!

I’m in my second week as a graphic designer at Mudbug Media and am continuously impressed by the skill and organization of the Mudbug design team. I have been shadowing designers here, and love that the design team learns from each other through collaborative effort to design the best product possible for the clients. Mudbug has a unique inter-office dynamic because we have designers and programmers in house working in unison to build websites. On top of that, we have SEO consultants on hand as well to give advice on how to make the websites play friendly with search engines. When design, programming and marketing agree on what the client needs between functionality, aesthetics, and purpose, the finished product is much more fluid and fully featured. This kind of setup allows us to create something that features well-written code and contemporary web technologies while still forming to good visual design principles.

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by Scott Zeitzer

Bon Voyage, Amanda

Amanda Pate, creative director extraordinaire, has decided that a life of European travel is too good an opportunity to pass up. We’re all more than a little jealous (okay, a lot jealous) and – it must be said – a little bit hurt that our French Quarter view didn’t trump the Eiffel Tower. (more…)

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by Chelsi Bruce

Design Challenges

Science and Engineering and Branding! Oh My!

I recently had the privilege of designing for Tulane University’s School of Science and Engineering (SSE). Every design project brings new and interesting challenges. Here are a few I faced:

1. Create a new branding for a subject (science and engineering) that I knew little about.
2. Administer the new branding across a website, handouts, brochures and other print materials.
3. Design within Tulane University’s standards and guidelines while effectively creating a new look for SSE.

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